BrandQuantum

ARE YOUR EMAILS BUILDING BRAND TRUST? LOOKING AT EMAIL CONTENT

27.11.2020 06:51 AM By BrandQuantum - Comment(s)

While people will notice the visual elements of your emails, from the font type to logo and colour used, it is important that your content is written in a consistent brand voice and tone that aligns with the overall brand. Customers will come to recognise the tone of the emails that they receive fro...

ARE YOUR EMAILS BUILDING BRAND TRUST? LOOKING AT EMAIL SIGNATURES

06.11.2020 12:39 PM By BrandQuantum - Comment(s)

When last did you receive an email and want to phone the sender only to find that they did not include their contact number on their email? Or have you received an email where the signature didn't include sender details or a company name but rather had an image of a hand holding a feather quill and ...

SHOULD YOUR BRAND SELF-ISOLATE DURING A PANDEMIC?

02.08.2020 02:53 PM By Paula Sartini - Comment(s)
At this uncertain time, when businesses are cost-cutting and marketers are being tasked with reassessing their marketing campaigns, many marketing departments are questioning whether they should continue with their planned advertising campaigns.

TOP TIPS FOR PREPARING YOUR REMOTE WORKFORCE

01.04.2020 01:59 PM By Paula Sartini - Comment(s)

The Coronavirus (COVID-19) pandemic has businesses and employees gravely concerned. While companies want to keep the lights on and conduct business as usual, there is a need to implement responsible business solutions that allow for employees to keep themselves and their families’ safe while meeting...