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The Purpose of a tagline | The Big Small Business Show
28 August 2018 | Paula Sartini, CEO, BrandQuantum, unpacks what the initial purpose of a tag-line is and how tag-lines evolve and change as the business grows.
The power of brand consistency | The Brand and Brand Show
Paula Sartini and Timothy Maurice at cliffcentral.com studios Timothy speaks to the award-winning Paula Sartini, founder and CEO of BrandQuantum, about why brand consistency is critical to a brand’s bottom line.