BrandQuantum

ITWEB | MTN ANNOUNCES WOMEN IN ICT NOMINEES

29.12.2019 04:43 PM By BrandQuantum - Comment(s)

MTN SA has announced the finalists who will vie for the top prize in various categories in the inaugural Women in ICT – Partnership for Change Awards. The initiative was launched by MTN SA in partnership with Kagiso Media’s Jacaranda FM and East Coast Radio.


The...

BLOG | KEY TECHNOLOGIES THAT ARE HELPING MARKETING DEPARTMENTS TO EVOLVE

29.12.2019 04:32 PM By BrandQuantum - Comment(s)

Today’s customers are tech-savvy, have access to brands across a global marketplace, are not restricted to trading hours and they know what they want. To compete in this market, brands have to evolve to meet customer’s needs and exceed their expectations. This can only be done by implementing techno...

BLOG | BRAND CONSISTENCY: TIPS TO HELP YOU GET THE BASICS RIGHT

29.12.2019 04:09 PM By BrandQuantum - Comment(s)

To establish brand trust with customers, it is important that companies combine what they say they will do (brand promise) with what they do (brand experience) and how they visually show their brand (brand identity and visual elements). To build brand trust with your customers, every interaction nee...

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