Identity theft and data breaches are on the rise with Fraudscape[1] stating in its 2019 report that identity theft hit an all-time high of more than 174,000 cases in 2017 in the UK alone.  Locally the figures are just as grim with TransUnion[2] research revealing that 49% of South African consu...

Customer privacy is under the spotlight as South Africa follows in the footsteps of Europe’s General Data Protection Regulation (GDPR) and other privacy regulations that have come into effect across the globe. The newly implemented Protection of Personal Information Act (POPI Act) aims to govern how...

Johannesburg, 31 August 2020 - BrandQuantum today launched its Multilanguage ribbon offering which it developed to meet the needs of its growing global user base. The Multilanguage ribbon is now available in over 60 languages including Afrikaans, Mandarin, Arabic and German across BrandQuantum’s ful...

According to Paula Sartini, founder and CEO at BrandQuantum, many marketing departments are questioning whether they should continue with the planned advertising campaigns...

At this uncertain time, when businesses are cost-cutting and marketers are being tasked with reassessing their marketing campaigns, many marketing departments are questioning whether they should continue with their planned advertising campaigns...