Article first published on gadget.co.za, written by Paula Sartini, 11 March 2020 | see article here

Competition in today’s business landscape has never been fiercer. The market is saturated with brands and companies are competing for customers on a global landscape. At the same time, customers want t...

Article first published on mediaupdate.co.za, written by Paula Sartini, 9 March 2020 | See article here

Article first published on modernmarketing.co.za, written by BrandQuantum, 9 January 2019 | see article here

Article first published on talkiot.co.za,  written by Paula Sartini, 12 November 2019

How can your customers trust you if you don’t take precautions to protect their personal information?

Brand value is a key component to a company’s success and it takes several years to establish by implementing...

Business confidence across the country declined throughout 2019 on the back of the tough economic climate which is expected to continue in 2020. The need to win customers and gain their trust against increasing competition is a key challenge for most companies, as such, customer experience is growin...